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Generative AI

Generative AI produces new samples (tokens, pixels, audio) compared to models that only classify or score existing data. Today’s chat models and AI image generators are part of this family.

Technically, much of it is built on transformers and multimodal architectures. In practice, it comes down to prompt, fine-tuning, and choosing the right AI model. Explore tools like Midjourney or ChatGPT.


Key characteristics

  • Creates new content like text, images, audio, and code instead of only classifying existing data.
  • Covers many model types, but is most commonly seen as chat assistants, image generators, and voice tools.
  • Requires clear guidance because quality depends on prompt design, data, model choice, and hallucination risk.